Answer Engine Optimization
Your clients are asking AI who to hire. Is your firm the answer?
I help professional services firms get named when people ask ChatGPT, Gemini and Google AI Overviews who to hire. Start with a free audit and I'll show you exactly what AI says about your firm today.
The Problem
AI is changing how clients find professional services firms.
What You Get
What the free audit includes
- I test the real questions your clients ask on ChatGPT, Gemini, Perplexity and Google AI Overviews
- I show you which competitors get named instead of you
- I explain why AI is skipping your firm
- I give you a prioritised fix list you can use even if you never hire me
Services
How I can help
Every engagement starts with a free audit.
How It Works
How it works
Request your free audit
Fill in the short form. I'll test your firm on the AI platforms your clients actually use.
Get your report and a short call
You get a clear report and a 20-minute call where I walk you through it. No pressure to sign anything.
Agree a plan
If you want to improve your visibility, I'll put together a plan for your firm and market, and we agree the scope and price before anything starts.
I do the work and report monthly
Over a minimum of 6 months I carry out the work, re-test your visibility every month and send you a plain-English report on what changed.
Who This Is For
Who this is for
What I see in audits
Most professional services firms are invisible to AI. Here is why.
Across audits in legal, medical, and financial services, the pattern is consistent. Firms with strong reputations and real expertise are simply not being named. Not because AI dislikes them, but because their digital presence doesn't give AI enough to work with. No clear entity definition. Thin or generic service descriptions. No structured data. No third-party mentions that carry weight. The firms that do get named are not always the best. They are the ones that have made it easy for AI to understand who they are and what they do. That gap is exactly what I fix.
Why Work With Me
Why work with me
Founder-led
You deal with me directly. I do the work myself, so there are no account managers and nothing gets lost in handoffs.
Focused on AI visibility
Getting firms named by AI assistants is the core of everything I do. I don't run paid ads or traditional SEO campaigns. Where your LinkedIn or other profiles affect how AI sees your firm, I work on those as part of the plan.
Plain-English reporting
Every month you get a short report: what I did, what changed, and what's next.
Remote, across several markets
I work with firms in the UK, UAE, Saudi Arabia, Qatar, Australia and the US, fully remotely.
Honest commitment
Retainers have a 6-month minimum, because AEO takes that long to show real results. After that, it's month to month and you can stop with 30 days' notice.
Get your free AI visibility audit
Tell us your firm's website and we will show you exactly what ChatGPT, Gemini and Perplexity say about you.
FAQ
Common questions
What is AEO and how is it different from SEO?
AEO (Answer Engine Optimization) is the practice of making your business visible in AI-generated answers, not just search result pages. SEO gets you onto Google's results page. AEO gets you named in the answer ChatGPT or Gemini gives when someone asks who to hire. The signals that matter are different: entity clarity, structured data, third-party citations, and the way your expertise is described across the web.
How long until I see results?
Some early changes can appear within 2 to 3 months, especially on platforms that search the web live, like Perplexity and Google AI Overviews. Consistent, meaningful results usually take around 6 months. That's why the retainer has a 6-month minimum.
Can you guarantee ChatGPT will recommend us?
No, and anyone who says they can is not being honest. AI systems make their own decisions. What I can do is measurably improve the signals they rely on, and track whether those improvements are working.
Is the audit really free?
Yes. No cost and no obligation. I send you the report within 3 business days and offer a 20-minute call to walk through it. If you want to work together after that, we can talk about it. If not, the report is yours to keep.
Do you work with firms in my country?
I work with firms in the UK, UAE, Saudi Arabia, Qatar, Australia and the US, fully remote. If you are based elsewhere, get in touch and I'll let you know if I can help.