FAQ
Common questions about AEO and working with Aevis Solutions
Straightforward answers about what AEO is, how it works, and what to expect if we work together.
The basics
What is AEO?
AEO stands for Answer Engine Optimization. It is the practice of making your business visible in AI-generated answers, not just on search result pages. When someone asks ChatGPT or Gemini who to hire for a specialist service, AEO is what determines whether your firm gets named.
How is AEO different from SEO?
SEO gets you onto Google's results page. AEO gets you named in the answer an AI assistant gives. The signals that matter are different: entity clarity, structured data, third-party citations, and the way your expertise is described across the web. You can rank well on Google and still be invisible to AI.
Do I still need SEO if I do AEO?
Yes. SEO and AEO work well together, and a well-built website helps both. But AEO covers a separate channel. A firm can rank well on Google and still not be named when someone asks ChatGPT for a recommendation.
Results
How long until I see results?
Some early changes can appear within 2 to 3 months, especially on platforms that search the web live, like Perplexity and Google AI Overviews. Consistent, meaningful results usually take around 6 months. That's why the retainer has a 6-month minimum.
How do you measure AI visibility?
I run structured tests across ChatGPT, Gemini, Perplexity and Google AI Overviews using the real questions your potential clients ask. I record which firms get named, how often, and in what context. I repeat those tests monthly so you can see whether your visibility is improving.
Can you guarantee ChatGPT will recommend us?
No, and anyone who says they can is not being honest. AI systems make their own decisions based on signals I cannot fully control. What I can do is measurably improve the signals they rely on, track whether those improvements are working, and adjust the approach if they are not.
Working together
Do you work with firms in my country?
I work with firms in the UK, UAE, Saudi Arabia, Qatar, Australia and the US, fully remote. If you are based elsewhere, get in touch and I'll let you know if I can help.
What do you need from me?
To start, very little. The free audit only needs your website URL. If we move to an AEO Build or retainer, I'll need access to your website, a briefing on your services and ideal clients, and a point of contact for monthly reviews. I keep the process as light as possible on your side.
How does the retainer work?
The retainer has a 6-month minimum. The first two months cover the AEO Build: your website content, structured data and online profiles. From month 3, I add new content each month, work on mentions and profiles on other sites, and re-test your visibility across ChatGPT, Gemini, Perplexity and Google AI Overviews. You get a plain-English report every month. After 6 months we review results together, and it continues month to month with 30 days' notice.
Why is there a 6-month minimum?
Because AEO doesn't work in a few weeks. AI platforms take time to pick up new content and new mentions of your firm, and they each update at different speeds. Judging the work after one or two months would mean judging it before it's had a chance to work. Six months gives a fair, measurable result.
How much does it cost?
It depends on your market, how competitive it is, and how much work your website and profiles need. I'll give you a clear monthly price after the audit, before you commit to anything.
Is the audit really free?
Yes. No cost and no obligation. I send you the report within 3 business days and offer a 20-minute call to walk through it. If you want to work together after that, we can talk about it. If not, the report is yours to keep.
Ready to find out where you stand?
The audit is free, takes 3 minutes to request, and gives you a clear picture of your AI visibility.